Privacy policy

Last updated: March 11, 2026

This Privacy Policy describes how Padelity ("Padelity", "we", "us", or "our") collects, uses, and discloses your personal information when you visit padelity.org, use our services, access our analytics platform, or otherwise communicate with us (collectively, the "Services").

For the purposes of this Privacy Policy, "you" refers to any user of the Services, including customers, athletes, brand partners, and website visitors.

By using our Services, you agree to the collection and use of information in accordance with this Privacy Policy.

1. Information We Collect

We collect personal information from several sources depending on how you interact with our Services.

Information You Provide Directly

Information you provide to us may include:

• Name
• Email address
• Phone number
• Billing and shipping address
• Account login credentials
• Customer support communications
• Order information including payment confirmation and transaction details

If you create an account, we may also collect usernames, passwords, and other security-related information.

Providing certain information may be required to access some features of our Services.

Instagram and Social Media Data

If you connect your Instagram account to our analytics platform, we may collect the following information through the Meta Graph API with your explicit authorization:

• Instagram username
• Follower count
• Media content and post metadata
• Engagement metrics (likes, comments, shares, saves, views)

We only access Instagram data through Meta's official APIs and only with user authorization.

Athletes may revoke access at any time through Instagram settings or by contacting us.

Information We Collect Automatically

When you visit our website or use our Services, we may automatically collect certain usage data including:

• IP address
• Device information
• Browser type
• Network information
• Pages visited
• Interaction with the website or dashboard

We collect this information using cookies, pixels, and similar technologies.

Information from Third Parties

We may also receive information from trusted third parties including:

• Shopify, which powers our ecommerce store
• Payment processors used to process transactions
• Analytics and infrastructure providers
• Marketing and advertising partners

Any third-party information we receive is treated in accordance with this Privacy Policy.

2. How We Use Your Information

We use personal information to operate and improve our Services, including to:

• Provide our products and services
• Process payments and fulfill orders
• Maintain user accounts
• Display analytics and performance metrics for authorized brand partners
• Generate campaign and sponsorship reports
• Communicate with athletes, customers, and partners
• Improve the functionality and performance of our platform
• Detect and prevent fraud or abuse
• Comply with legal obligations

We may also use information to send marketing communications where permitted by law. You may unsubscribe from promotional communications at any time.

3. Cookies and Tracking Technologies

We use cookies and similar technologies to:

• Operate and maintain our website
• Remember user preferences
• Analyze website traffic and usage patterns
• Improve the performance of our Services

Shopify may also place cookies required to operate our ecommerce platform. More information can be found at:

https://www.shopify.com/legal/cookies

Most browsers allow you to control cookies through browser settings.

4. How We Share Personal Information

We do not sell your personal information.

We may share personal information with:

Service Providers

Third parties who help operate our Services, including:

• Shopify
• Payment processors
• Cloud infrastructure providers
• Data analytics providers
• Customer support providers

Brand Partners

For our analytics platform, certain metrics may be shared with authorized brand partners connected to an athlete account.

Business Transfers

Information may be transferred if our business is involved in a merger, acquisition, restructuring, or sale.

Legal Requirements

We may disclose information if required to comply with legal obligations, enforce our terms, or protect the rights and safety of users or others.

5. Data Retention

We retain personal information for as long as necessary to:

• Maintain your account
• Provide our Services
• Comply with legal obligations
• Resolve disputes and enforce agreements

You may request deletion of your personal information at any time by contacting us.

6. Data Security

We implement reasonable technical and organizational measures to protect personal information.

Access tokens and authentication credentials are stored securely and never exposed publicly.

However, no method of transmission over the internet or electronic storage is completely secure.

7. Your Rights

Depending on your location, you may have rights regarding your personal information including:

• Right to access the data we hold about you
• Right to correct inaccurate data
• Right to request deletion of your data
• Right to restrict processing
• Right to withdraw consent where processing relies on consent
• Right to receive a portable copy of your data

To exercise these rights, please contact us using the information below.

We may need to verify your identity before fulfilling requests.

8. Children's Privacy

Our Services are not intended for children under the age of 16.

We do not knowingly collect personal information from children. If you believe a child has provided personal information, please contact us so we can delete the data.